Is beauty beginning to look more virtual than real?
Inspired by Korean beauty, the glass skin trend has gone viral on social media. By replacing the ‘glow’ craze of 2018, glass skin is the appearance of skin that has a perfectly controlled glow to appear reflective where desired. However, how closely is this new trend linked to the implications online life has on ideas of beauty?
The landscape of Korean beauty is known for being perfectionist and open to procedures to change an individual’s face in order to fit symmetrical equations of features and more Westernised standards of beauty. Considering the roots of the glass skin look, it seems that the shiny and sharp skin reflects the virtual appearance of skin on AI Instagram influencers and how filters on apps such as Snapchat ‘correct’ skin.
Is this new skin trend a by-product of the growing desire in our social-media-driven society to replicate what we look online in real life? Of course, it may simply be another passing trend in beauty and matt-based skin could be back in fashion in no time. But, we could also be witnessing a change in the cause and effect of real life to online whereby online visuals are now the “cause” to how we look in real life rather than our appearance online reflective of what we actually look like.